Lost Planet cost $40 million

Xboxic: "If you bought Lost Planet, did you get the most out of your money? Capcom sure hope so, after it was revealed that the game, by the time the marketing campaign has come to a close, cost a whopping $40 million in total. That’s almost blockbuster.

Divided up, the game cost $20 million for the development, and $20 million for the (admittedly awful) advertising campaign. Perhaps, if they had shown some proper in-game footage rather than pre-rendered video, it may have cost a little less to advertise the game.

As for the development, the two Xbox Live demos were a big toll, since the first demo released during E3 was very advanced, considering the studio hadn’t been developing the game for very long. This demo proved to be very polished demo and influenced people a lot. Couple that with the multiplayer demo released not long before Christmas, which required a lot of effort server-side, and you can slowly imagine the bills running up.

You can see why then that more and more developers and publishers are choosing to go multi-platform with their games. With costs like this, Microsoft, Sony and Nintendo will all soon need to offer mega-bucks to keep a game exclusive, because as it stands now, it just isn’t a viable option to hit one console and pray it sells."